90% of consumers demand social good
70% will switch to brands that offer it
97% feel positive about retailers after donating at checkout
78% are more likely to shop again
177 million Americans identify as eco-conscious
Giveaways generate 3.5X more likes and 64X more comments.
Sources: Accelerist “Raise More at the (NEW) Register,” 2020 / EDGE Research, 2018 / / Tailwind for Instagram / CapitalOne Shopping
Campaign Features and Brand Benefits
impact
Amplify environmental impact with meaningful, measurable consumer-driven action.
performance
Boost engagement, conversions, and AOV with proven campaign strategies.
Options
Brands choose campaign dates, durations, and additional charity partners.
media
Be featured across influencers, networks, and eco-conscious media channels.
sustainable
No cost to participate; 100% of donations benefit charities.
turnkey
We handle setup, compliance, creative, and promotional execution.
Each brand sets its donation options—some offer round-ups, others start at $1, or grant entries per $1 donated.
100% of donations go to CHANGE, which grants funds to the National Wildlife Federation and other brand - or consumer-selected charities.
Each participating brand features its own giveaway pack—cash, gift cards, or exclusive products!
Yes! Your brand can select campaign dates, duration, and preferred nonprofit partners from our network of vetted environmental organizations, including the National Wildlife Federation.
We provide sponsored prizes including cash rewards, gift cards, and exclusive product packs. Based on your brand’s participation dates,
duration, and transaction volume, we align the most relevant giveaway prize to maximize engagement. Brands also have the option to include their own gift cards or products when viable.
The Win for the Planet campaign is managed and promoted by Engaged Rewards, ensuring seamless execution, brand support, and
consumer engagement. The National Wildlife Federation serves as the featured nonprofit partner, leading conservation efforts. CHANGE
oversees legal, compliance, and donation distribution, while Brand Knew provides creative, media, and marketing strategy to amplify brand
impact. This collaborative approach ensures your brand gets expert support across all aspects of the campaign.
For general inquiries, please email Brands@winfortheplanet.org